Apex
A sharp red-and-black identity, expressed through a directional mark, bold patterns, and considered brand applications.
THE VISUAL WORLD
The Apex collection brings its red symbol into apparel, app icons, stationery, signage, and social layouts, supported by a contrasting graphic pattern.
#001Apex red symbol on apparel and a mobile app iconDAAT®
#002Apex identity across signage, packaging, digital screens, and a graphic patternDAAT®
#003Apex social profile and red-and-yellow campaign graphicsDAAT®- #004Apex red-and-black wordmark and transparent business cardDAAT®